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Weightage 80 2 outlets citing Technology GB

ASOS customers receive unauthorized push notifications regarding alleged data breach

ASOS customers have reported receiving push notifications via the company's mobile app claiming that the retailer's Snowflake instance has been compromised. The messages include threats to leak data unless the company engages with the senders.

First reported 2 hours ago · latest update 1 hour ago
✦ T.A.M verified this synthesis across 2 independent outlets. The headline and summary are written neutrally from all citations below.
TechRadar Authority 78

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The online shopping giant ASOS has seemingly been hacked today, with customers receiving a threatening notification from the mobile app.

The message (titled "ASOS HACKED") was sent on Tuesday morning via a push alert in the ASOS app and security experts have told us that "the potential scope is significant". We've contacted ASOS, but so far it hasn't publicly commented on the issue.

You can follow all the latest developments live with us, including the latest advice on what you should do if you're one of the site's 17 million global customers...

ASOS customers first reported receiving the push alert above on Tuesday morning at around 4.55am ET / 9.55am BST.

This coincided with a spike in reports on Downdetector. The message is addressed to ASOS' data protection officer (DPO) and IT team, but was sent to customers.

The 'Snowflake' the message refers to is a Software-as-a-Service (SaaS) that organizations use as a dedicated cloud environment to store, process, and analyze data. This is what has concerned security experts, although it's a little early to say whether customer data has been compromised.

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Citations · 2 reports from 2 outlets

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78 TechRadar ★ most authoritative citation

ASOS 'hacked' live —all the latest as customers receive threatening alert

Many ASOS customers today received a scary push alert via the shopping app, suggesting that it's been hacked —here's all the latest news.

1 hour ago · Mark Wilson
76 Daily Mail

Asos is 'hacked' after customers receive message threatening to leak their data

The phone alert, titled 'ASOS hacked', read: 'Dear ASOS DPO and IT, we have full compromised the Snowflake instance. Engage with us, or we will leak it: t.me/xuanyewengateway.'

2 hours ago

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